H&M expands its marketplace offering

H&M’s marketplace strategy is bearing fruit, according to CEO Helena Helmersson. The Swedish fashion giant is opening its doors to include more third-party brands.

Helmersson shared this information with Reuters after the publication of new figures. H&M’s revenue is on

Generative AI in Ecommerce: A Look Beyond Texts

Experimenting with generative artificial intelligence like ChatGPT may rather quickly lead to faster and more creative text ‘writing’, but the technology harbors many more opportunities for e-commerce. However, not without risk. Therefore, a look at strategy and concrete examples is

Dutch claim for privacy violation by Amazon

Ecommerce giant Amazon is imperceptibly tracking visitors’ online behavior after they leave the marketplace. Even when they did not give permission for cookies to be placed. The Dutch Foundation for Data Protection (SDBN) is starting a mass claim, as at